We’re pleased to announce the S2/01. This watch is the third in the new S-Series and pays homage to the brand’s infamous rounded square box with an animation ring inspired by the industrial revolution.
From the first and second industrial revolutions of the 18th and 19th centuries to the clean tech industries of today, valves have been and continue to be a part of virtually every industrial process. This significance is not lost on the S2/01 whose open construction is a horological reimagination of the most recognized part of a valve, the handwheel. Used to manually control a valve from the outside, the handwheel is skeleton-like in its simplicity with spokes around a circular frame which mirrors the S2/01 antique brass PVD animation ring.
A representation of the S-Series based on the industrial revolution, the combination of the modern square box shape which is signature SEVENFRIDAY with clear vintage elements reveals the dichotomy of the design as well as the individual who wears it – detailed in thinking with a simplified approach; open to ideas with a definite path to living one’s passion.
The rhodium and antique brass open design detail surrounded by an antique brass animation ring of the S2/01 shows the deep appreciation for the valve as the workhorse of the industrial revolution. The S2/01 is a noteworthy timepiece that exemplifies for the individual, the pride and progression of its industrial revolution influences.