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Description
What does a watch made by a bear
look like?
The T2/07 aka “T-Riley” is the newest addition to the playful T-Series. With predecessors like the T-Tiger, T-Beach Club and the T-Cocorico, expect nothing short of a watch that puts a smile on your face!
Apart from the distinctive design language and no-nonsense attitude, SEVENFRIDAY is known for something, or rather someone else: their Mascot Riley. The popular and loved little teddy tried his hand at the newest T-model and proved to bear-ly be a watchmaker. SEVENFRIDAY entrusted him with full creative control over the T2/07‘s
skeletonized movement. Riley‘s attempt to slip seamlessly into the role of
watchmaker didn‘t go according to plan. As it turns out, quite a bit of patience and
expertise is needed to create and assemble a watch dial. Particularly one as
intricate and complex as that of the T model. Riley may have skipped some
steps and improvised along the way. That is the only way to explain the explosion of
spirals, screws and bolts that make up the dial of the “T-Riley” model.
The origin story of the T2/07 may seem like a page out of a fairytale or fable but
the design of the newest T watch is no child's play. The original gold-brown PVD
combined with the black-tinted green color reinforces the double reading often
seen in SEVENFRIDAY pieces. In the case of the “T-Riley”, the quality of the
components and the formal creativity stand out from afar, but at a closer look, it's
the graphic creativity and the richness and interaction of the multi-level dials that
distinguish and elevate it.
SEVENFRIDAY created the T2/07 in collaboration with renowned Hungarian artist
Kata Kerekes. She is known for her unique skill at storytelling through playful and
detailed graphics for which she has won a number of prestigious prizes. In the
past, Kata Kerekes collaborated with SEVENFRIDAY on their Tiger NFTs,
dreaming up an endless amount of sassy tiger characters. Kata was also behind
the equally entertaining visuals on the M2/04 aka “Whisky” and T-Beach Club
packaging.
A quick glance doesn‘t do her work justice, the longer you look the more
the story unravels and funny details unfold. Her history with the brand and
particularly the Tiger series and her undeniable talent for visual storytelling
made her the ideal person to convey Riley‘s adventures.
So, watchmaking may seem like serious business, and at times, it really is.
However, at SEVENFRIDAY there's a lightness and humor to everything we do.
Come on, you can‘t take yourself too seriously!
SPECIFICATIONS
DIMENSIONS
• Case: 45x45,6mm (HxW) • Thickness: 12.95mm • Strap: 26 to 22mm • Crown diameter: 7.5mm
MOVEMENT
• Automatic Skeleton TMI• 40 hours power reserve
CASE CONSTRUCTION
• Two pieces • 3ATM water resistance
GLASS
• K1 hardened mineral
FINISHINGS
CASE:
• Stainless steel (316L) case and bezel, in «Coffee Gold» PVD treatment
• Bezel grooved lines refilled with Green Berlac lacquer
• Case finishings in fine sandblasted on the back, circular satined on the case wall and polished case
bevel. Bezel in sunray brushed finishing
• Engraved SEVENFRIDAY logo on the case side
• Stainless steel (316L) crown in «Coffee Gold» PVD treatment, engraved «7F» signature on the side,
recessed area refilled in green Berlac lacquer
DIAL:
• Four layers construction
• Gradient green semi-transparent dial sun lens material with a flash treatment
• Skeletonized galvanic gold dial underlayer and above back printed dial sun lens completing each
other to show the story of «Riley the watchmaker»
• Relief printings in green, black and orange
• Dial ring in two parts, first ring layer in galvanic «Coffee Gold» treatment, with black relief printed
hour tracks. Top plate in opalin Green finishing
HANDS:
• Both hour and minute hands in galvanic gold with green printings, refilled with white luminous painting
at the tip
• White luminous painting on hour and minute hands
CASE BACK:
• Special case back artwork (showing that Riley's not very persistent in his work …)
Polycarbonate chip cover allowing the connection between the phone and the inlayed NFC chip
FEATURES
• Watch in connection with the SEVENFRIDAY App (iOS & Android), thanks to an NFC chip embedded in the
caseback, allows secured authentication and registration
BRACELET:
• Dark green soft silicone strap with inlayed tone on tone stitchings and multiple SEVENFRIDAY patterns
NFC
The NFC chip embedded behind the globe allows authenticity verification via the SEVENFRIDAY Android App and authorized retailers